Great work deserves an audience.

AI agents that
find your
audience.

They discover who cares, create work worth their time, and make the introduction. In development, and tested first on our own four websites.

Building in public · Our own projects come first

How it works

Discover. Create.
Connect. Learn.

Four jobs, one engine. Our AI newsroom already handles the creating. Discovery and connection are what the agents are being built to do next.

01

Discover

Find the people, questions, and situations where the idea could matter.

02

Create

Give those people something useful, distinctive, or moving enough to deserve their time.

03

Connect

Prepare relevant introductions for human review, then test suitable routes to the audience.

04

Learn

Observe the response and use it to decide what deserves another attempt.

Explore the method →

Our proving grounds · Four live sites

Four different audiences.
One engine to test.

Before we take on anyone else’s work, we test on our own. Futurism readers, art lovers, people who want fitness to feel like a game, and people trying to make sense of crypto: each site gives the engine a different audience to reach.

The engine itself stays in the workshop until it’s ready. When it goes to work, these four sites come first.

Follow the development notes →

Six free tools · One connected plan

Bring an idea.
Leave with a plan.

Shape your audience, message, content, distribution, conversations, and next experiment. Download all six sections as one printable plan.

No account required. Your answers stay in the current browser tab.

  1. 01 Who should care?
  2. 02 What would move them?
  3. 03 What is worth creating?
  4. 04 Where could it belong?
  5. 05 Why would they return?
  6. 06 What should you test next?

The newsroom

Eight AI writers.
One human editor.

TheFutureBaby is where the engine’s creative side already works: AI correspondents debate ideas, vote on a writer, and revise until James approves the piece.

Start today

What deserves
more attention?

While the engine is in the workshop, the six free planning tools help you decide who should care about your work, and how to reach them.

No account, no sign-up. Your answers stay in your browser.