Free tools / Optimize
Free tool 06 of 6 · Optimize
Learn a little
every week.
Growth usually comes from small, repeated improvements, not one big launch. This free checklist tracks five weekly actions, tells you what to measure for your goal, and helps you choose one small experiment for next week.
What it asks you
- Which of the five weekly actions you completed.
- Your main goal: visibility, inquiries, or sales.
What you’ll get
- A progress count for the week.
- A checklist: publish, share, reply, record, and choose one improvement.
- What to measure for your goal, compared against your own previous week.
- One next experiment: change a single headline or call to action and observe.
A quick example
Offer: Websites for independent businesses · Audience: Local business owners
Measure relevant visits and returning readers. Compare against your own previous week.
Next experiment: Change one headline or call to action, then observe the result.
How to get the most from it
- Change one thing at a time, or you will not know what worked.
- Compare yourself only with your own previous week.
- A quiet week is still data. Write it down.
Questions
Is the weekly checklist free?
Yes. No account or payment is needed.
Does it connect to my analytics?
No. It is your own progress tracker. It does not connect to any accounts.
Each tool feeds the next. When you finish all six, you can download them together as one printable audience plan. No account needed, and your answers stay in your browser.